CloviLegal
AI Legal OS — Draft contracts, detect risk, eSign in seconds
The global contract management market for SMBs is structurally under-served: enterprise contract lifecycle management (CLM) platforms cost thousands per month and assume in-house legal teams, while point tools force teams to juggle a drafting tool, a review service, and a standalone signing platform. CloviLegal is the full-lifecycle alternative — draft, risk-score, and sign in one workspace — at SMB pricing. At $49/mo with an 85.2% gross margin and $7.27/customer COGS, unit economics are strong. AppSumo LTD at $79 targets early adopters who lock in lifetime access and seed the marketplace review base.
CloviLegal vs traditional 3-tool stack (drafting + review + signing). Single workspace, one sitting.
An overview of CloviLegal
CloviLegal is an all-in-one contract workspace for small businesses and independent professionals. It turns a blank page into a signed contract in a single sitting: a guided form collects the parties, jurisdiction, and key terms; AI assembles a complete, editable draft with real clauses; Clause DNA scores each clause for risk and suggests safer wording; then native multi-party eSignature closes the loop with a full audit trail and signing certificate — no separate signing account required. A vendor-contract register tracks live agreements, flagging arbitration clauses and weak data terms so nothing critical slips through. Category: Legal & Compliance.
Where CloviLegal plays
Market scale
- TAM$6.1B
- SAM$1.8B
- SOM · base Y3$580K ARR (Y3, base)
TAM = total addressable · SAM = serviceable addressable · SOM = serviceable obtainable (modeled base-Y3 ARR). Market sizes are third-party estimates (cited below).
Modeled opportunity · base Y3
Modeled 3-year ARR
Primary buyer: Founders, consultants, and ops/HR leads at businesses with 1–100 employees who handle their own contracts without in-house counsel
- Modeled estimates — no booked revenue. Pre-revenue company.
- 3.2% free→paid conversion; blended churn 4.8% → 3.5% by Y3; CAC $38.
- COGS $7.27/customer/month (measured); gross margin 85.2% at Pro tier.
- AppSumo LTD cohort modeled as 18-month retention equivalent, excluded from ARR.
- SAM = addressable SMBs 1–100 employees in English-speaking markets × contract management spend.
Sources: Grand View Research — Contract Management Market, 2025 · CloviTek CloviMeter COGS measurement, 2026-06-17
Modeled estimate · pre-revenue · not a forecast of actual results. Forward figures are modeled estimates for a pre-revenue company — not booked revenue or a guarantee. TAM/SAM/SOM are market-sizing estimates; ARR is projected bottom-up from listed prices.
Built to win, not to blend in
Full contract lifecycle in one…
Full contract lifecycle in one workspace — draft, risk-review, and native eSign without switching tools or paying three separate subscriptions.
Key features
From start to result in 4 steps
Choose from a library of 50+ legal document templates: NDAs, contractor agreements, privacy policies, terms of service, employment contracts, service agreements, and more.
CloviLegal walks you through relevant questions: parties involved, jurisdiction, key terms, governing law, and specific clauses needed. No legal jargon — plain-language questions throughout.
A complete legal document is generated and displayed in a review editor. Sections are annotated with explanations of what each clause means and why it matters. Flag sections for legal counsel review.
Download as PDF or DOCX for attorney review, e-signature, or filing. Documents include standard jurisdiction headers and formatting suitable for formal legal use.
That's the complete CloviLegal loop — no manual steps, no tab-switching.
CloviLegal vs the alternatives
| Feature | CloviLegal | Alternative A | Alternative B |
|---|---|---|---|
| 50+ legal document templates across multiple jurisdictions | |||
| Plain-language clause explanations in review editor | |||
| Upload and analyze existing contracts | |||
| Jurisdiction-specific clause selection | |||
| PDF and DOCX export with proper legal formatting |
Comparison based on publicly available plans and features as of 2026. Competitor info may change.
Common questions about CloviLegal
No. CloviLegal generates document drafts based on common legal templates and your inputs. It is not a substitute for an attorney. Documents should be reviewed by qualified legal counsel before execution in high-stakes situations.
A glimpse of CloviLegal
CloviLegal ships as a fully branded, production-grade product on the CloviTek platform — integrated auth, billing, and a polished interface your team and customers can use from day one.
Real screenshots — no mockups
What you see is what you get. Every screenshot below is from the live CloviLegal product.
Works with CloviTek platforms
CloviLegal integrates with sibling CloviTek products — each connection makes the whole platform more powerful for you.
CloviPdf
CloviLegal uses CloviPdfConnects to your stack
Designed for these teams
Founders and early-stage teams handling their own contracts (NDAs, service agreements, offer letters)
Independent consultants and agencies sending proposals, SOWs, and non-disclosure agreements
Operations and HR leads managing employment agreements, contractor deals, and policy documents
Small firm associates needing rapid first-draft generation with clause-level risk review
Put to work
Startup closes a client deal: NDA signed in 10 minutes from a guided form — no lawyer, no back-and-forth on Word files, audit trail ready for due diligence.
Agency sends a branded SOW and gets it signed same day — Clause DNA flagged the liability cap before it went out.
HR lead onboards a contractor with a legally sound offer letter; the document auto-archives to the vendor register for renewal tracking.
Ops manager audits the vendor register and finds contracts with one-sided arbitration clauses — flags them for attorney review before auto-renewal.
Consultant runs a risk review on a client-supplied contract in minutes; presents a prioritized fix list rather than marking up a PDF by hand.
Where it's going
Phase 1 (current): Core contract lifecycle — AI drafting, Clause DNA, native eSign, vendor register, 160+ templates. Live at clovilegal.com.
Phase 2 (Q3 2026): Team collaboration — shared workspace, multi-seat co-editing, approval workflows with legal holds, comment threads per clause.
Phase 3 (Q4 2026): Integrations and API — CloviTek automation layer/Make connector, CloviCRM bridge, REST API for Enterprise, legal practice management platform listings.
Phase 4 (2027): Intelligence layer — contract analytics dashboard (renewal dates, clause frequency heatmap), AI negotiation assistant suggesting counter-clauses, CloviNarrate voice walkthrough of high-risk clauses.
Plans & tiers
Pricing is fetched live from our billing system and reflects current published rates.
Start building with CloviLegal today
CloviLegal ships production-ready with your branding, domain, and billing wired up in under 24 hours. No infrastructure work required.